Coca-Cola Taste Tomorrow

Future refreshment · Brand platform

Coca-Cola
Taste Tomorrow

The creative platform

The future feels refreshing.

A future-facing product and campaign platform that carries Coca-Cola’s familiar taste, shared ritual and emotional optimism into a radically new tomorrow.

Creative concept & direction — Sebastien Soudais

01

Taste

02

Connect

03

Believe

Full creative case study

Every page, directly in the site.

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Speculative portfolio concept. Not commissioned by or affiliated with The Coca-Cola Company.